DHL - Labyrinth | Outdoor | Casefilm
In this gigantic three-dimensional billboard measuring 7 x 5 meters, located directly in front of Amsterdam Airport's main entrance, a small ball rolls from pint A to B via the shortest route. At the end of it's journey, the ball is transported via an invisible conveyor belt within the billboard back to the top to begin the same journey again, along the same route. Again and again; always the right way.
Prijzen: Silver Epica 2006, Bronze World Medal New York Festivals 2006, Nomination Cannes Lions 2006, Nomination Eurobest, Nomination LIA Awards 2006, Nomination Clio Awards 2007